The Design Process is very simple

My process is very simple, I’ll kick off the first call with an introduction to who I am and what you are getting yourself into. I like to explain my web design services and process, and learn about your business, what you do is very important, so the more in detail you explain to me why you need from this website, the easier it is for me to create something eye catching and gets the clients involved.

This information will help with our next step – keyword research. Together, over the phone we use some online tools to to spy on competitors and see what people are really searching for.

This will turn into a website outline. During this stage we figure out what search terms and phrases you should be targeting depending on your brand or service. We turn these into rich page titles that make it easy for Google and other search engines to understand what your site is all about.

Next I’ll ask you to write the information about your services or products, in a way that makes it attractive (not boring) to read by your clients and get some business in.

This also is the stage where we talk about the pricing for your solution, from this stage on I have to put some serious man hours to develop an outline of your website, which is why moving forward you’ll need to pay a 50% deposit on this project.

I know this because I used the same web design process for this site too! This phase of the process should take you 1 or 2 cups of joe to complete.

Using the outline and my steps for creating content smartly, you or your team will come up with info for your site.

Content writing is easier than you think.

It doesn’t have to be perfect. In phase 3 of the web design process we will review what you came up with and make it awesome and ready for search engines.

Follow this guidelines

  • More content, more money!
  • Write conversational content
  • Tell a story

I've done a lot of research, tested theories myself about writing your content and here is what I know.

The more useful content you have on a page, the more that page is likely to be a 1st page of Google website.

This doesn't mean go out and create a bunch of content that says the same thing over and over in different ways. This means create content that is well thought out, interesting, and informative as well as tightly related to your title pages to avoid getting further down the line on SEO.

The minimum amount of content you want on a "cornerstone page" is 600 words. I recommend creating over 1000 words. But this is greatly influenced by the type of product or service you are offering

I tell this to clients all the time and most of them tell me...
"you don't know my clients. This type of writing won't work with them".

Yes it will. It worked with you didn't it? If you want to create a website that works, give it a try. I've spent a long time perfecting my web design services and process. Write meaningful content that explains what you do, do not under estimate your target audience

Start your content with a story. I don't mean the "once upon a time" kind. I mean the kind of story that hooks the client early on.

Here's an example:

"Hi, my name is Nelson, I've been developing websites sin 2009 and I've help lots of businesses grow their client base thanks to information I've provided"

Rather than simply pitching my website services to the client, I started with understanding the visitor's mindset and relating with them. This will go a long way.

With content ready, we will meet or talk over the phone again and plug your content into the design.

We will review your content and adjust anything that can be improved. If you half-ass your content and schedule this session, you’ll be wasting a LOT of money.

Developing a website requires 2 experts:

You – the subject matter expert
Me – the website design professional

Without both, a website will be as useful as a car without gas

Once the content is added, we will find photos or add your own. We will also finalize the design and branding during this phase of the web design process.

At the end of this call, two things can happen:

  • The site is fantastic and ready for launching
  • You have a little more homework to improve content.
At the end of the call, pay to get access to the site and have it launched. If you are not happy don’t pay. I’ll keep the website and you can find someone more suitable. Please note – all unpaid websites are deleted from the server at midnight Eastern Standard Time (New York time).

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What you get in detail. This is a list of what you get with our designs

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